The other day I was reading a comment thread about an Instagram think piece, and a fellow blogger commented about how unrealistic the standard has become these days. How can a newbie, without a photography studio, 4 unpaid interns, a PR department and 15 sales staff possibly create enough high quality content to keep up with other full time influencers these days?
Last night Dion Lee opened MBFWA with a bang at the Opera House – but thankfully not any thunder, considering the clouds looming over the outdoor runway.
And although you’ve probably seen your fair share of Insta-shares of the dramatic show, you may not have seen the up close and personal design details that gave the Aussie mainstay a jumpstart on everyone else for the rest of the week. And with Dion Lee, it really is all in the details.
Kookai’s annual runway is an event we always look forward to over here at The Second Row, and this year was no different: A procession of pretty event wear and go-to casuals walked through the George Ballroom to herald the start of winter dressing. However, for us, it was the beauty that was to behold.