The other day I was reading a comment thread about an Instagram think piece, and a fellow blogger commented about how unrealistic the standard has become these days. How can a newbie, without a photography studio, 4 unpaid interns, a PR department and 15 sales staff possibly create enough high quality content to keep up with other full time influencers these days?
Cosmo’s Editor In Chief, Joanna Coles, opens the preview of their new reality TV show with a reminder that Cosmopolitan is the ‘biggest fashion magazine in the world’. Yes, ok… but if Cosmo are so successful, in a year when two local mags have closed their doors for good, I suppose a question emerges: why contaminate your brand with a schlocky E! reality special?
I should be wary of writing a diss article about Donald Trump in this last week of the US election race, and not only because he knows all the words / has the BEST words, but also because really, who comes to The Second Row to read about politics.
I recently received a link to a video about wearable ‘fashion’ tech from a friend, asking me whether I thought it had merits in the fashion world. Did the techy trend have legs, they asked me? Well, sure, it might… but it’s hard to see how the recent applications of technology in the fashion space could find a prominent seat in the history books beyond its basic novelty factor.